I've seen a lot of hype for filmed matches. Whilst it's a cost and can be logistically difficult, I think that it could change the game to have every match filmed one way or another.
The amount of amazing goals/moments that would be captured from FootyAddicts games... regular content & viral TikTok/YouTube/Facebook videos could really help the project grow even more globally.
Plus - adding functions to allow users to post short videos of their goals and highlights opens so many doors for enabling Footy Addicts to use FootyAddicts. As I'm sure you've already hypothesized, there is potential for this to be a fully fledged social network for casual football players.